Workshops 2016

Workshop Program 2016


On Academy Day 2016 at the Reeperbahn Festival in Hamburg, the Audio Branding Academy offered the following workshops. The workshops were held at the central festival hotel Arcotel Onyx Hamburg.

September 21,
9:00 am – 1:00 pm
Workshop 1
Royalties, Rights and the Art of Creating Legally Compliant Sound-alikes
Workshop 2
Sound of E-Mobility. What if your Porsche has no sound anymore?
Reinher Karl, BKP & Partner Dr. Markus Bodden, neosonic
September 21,
2:00 pm – 6:00 pm
Workshop 3
What is Audio Branding?
Basics – History – Practice Cases
Workshop 4
Designing Interactive Sonic Identities: Potentials, Challenges, Methods
Dr. Cornelius Ringe, Audio Branding Academy Daniel Hug, University of Applied Sciences Northwestern Switzerland & Zurich University of the Arts

Workshop tickets included a ‘Sesssions Only Ticket’ of the Reeperbahnfestival