Royalties and Audio Branding: What’s the best IP-strategy?

Is one of four workshops held on Academy Day on May 27th, 2015. In this workshop Reinher Karl shows ways to authors, producers, licensors and licensees of sound logos, sound snippets and short advertising music, how to deal with the system of collecting societies and new ways of monetizing music on the internet.
Learn more about the workshop.

Reinher Karl

Reinher Karl was born and raised at the foodhills of the Bavarian Alps where he finished school in 1989. After he had spent some time in England he started studying law in Erlangen and finished his studies in Hamburg. One of his reasons to move from Bavaria to Hamburg was to get the opportunity to watch home games of the FC St. Pauli on a regular basis.

After he had collected some experience in the music and media business and as a lawyer, he finally co-founded the German law firm Beiler Karl Platzbecker & Partner which has been delivering  a full service to companies from the creative industries and the IT sector since 2003. As a lawyer and Specialized Lawyer in Copyright and Media law his consulting work includes the marketing of rights and innovations, management of rights and cross-border-licensing. For his clients he secures, overlooks and protects trademarks, designs and utility model rights.

Since 2007 he has been Counsel of the Association of Independent Music Companies VUT e.V. representing more than 1,200 German independent medium-sized, small and micro music enterprises. In his areas of work he is a requested expert of decision-making and consultative bodies at the European, national and regional level. Reinher Karl is 45 years old and lives with his wife and his 7 year old daughter in Hamburg.