By loading the video, you agree to YouTube's privacy policy.
Learn more
Wilbert Hirsch is Senior Partner and co-founder of the audio consulting group. The audio consulting group helps national and international clients to gain their communication efficiency by using acoustic branding strategies. With the publication of his “Brand Aesthetics & Acoustic Branding” in 1999, Hirsch was one of the first to introduce a concept that is considered today to be one of the standards about acoustic branding.
Hirsch’s audio consulting group won the Audio Branding Award 2011 for the creation of a corporate sound for Swiss financial company UBS.
Interview – audio only: