We are delighted to present Paul Kalbfleisch as another outstanding speaker at the Audio Branding Congress 2011. For 10 years Paul had managed and grew the BlackBerry brand in a variety of roles, most recently as VP of Brand Creativity. He also introduced sub brands such as BlackBerry Bold, Pearl and Curve as well as ground breaking Social media/sponsorship programs with U2, Will.I.Am, The Black Eyed Peas and numerous product placement initiatives.