We are thrilled to announce the 2011 Audio Branding Congress! Last year’s conference in Hamburg was an enormous success with over 100 in attendance for discussions about the future sound of automobiles and the multi-sensory product experience, as well as case study presentations for the audio brands of Audi and CNN International. This year the ABC becomes mobile and heads to the center of the advertising world, and will be hosted at Columbia University in New York City by industry forerunner Expansion Team.