Academy Day 2015
At the Academy Day on May 27th, the Audio Branding Academy offered four half-day workshops with education opportunities for newcomers and professionals.
The workshops took place in seminar rooms of the Humboldt University, Unter den Linden 6, 10117 Berlin.
9:00 am – 1:00 pm | Workshop 1 Back To The Basics: An Introduction to Audio Branding Best Pratices |
Workshop 2 Music, Brands and Advertising: Testing what works |
Steve Keller, iV2 audio branding | Dr. Daniel Müllensiefen, Goldsmiths College London | |
2:00 pm – 6:00 pm | Workshop 3 Music Matters: Licencing basics and the value of music |
Workshop 4 Royalties and Audio Branding: What’s the best IP-strategy? |
Ruth Simmons, soundlounge | Reinher Karl, BKP & Partner |