Julian Treasure


Julian is author of the book Sound Business, and he has been widely featured in the world’s media. He is one of very few speakers in the world with four talks on ted.com; his have been collectively viewed an estimated seven million times. Julian is chairman of The Sound Agency, a UK-based consultancy that helps clients like BBC, BP, Nokia, Harrods and Waldorf Astoria achieve better results by optimising the sound they make – for example by auditing, defining and creating BrandSound™, or by designing and installing effective and appropriate soundscapes in spaces such as shops, offices and corporate receptions.

Julian Treasure is moderator of the congress day and of the panel discussion: What’s The Next Big Thing?